Name Change?

Due to my recent realization that I am a dunderhead at internet meme recollection, I am contemplating a name change from Step5 Media to Phase3 Media. And/Or possibly changing the media part to transmedia. Other ideas include making Phase3 the umbrella corp. for Step5. All of this is easy to do, since these companies all exist only in my imagination.

Any opinions out there? I like Step5 slightly better based on cool-factor, but Phase3 is more accurate. Hrmmm...

background info on the conundrum